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Vertical Short-Form Video

Douyin, Kwai, TikTok, WeChat Channels, Instagram Reels, and more.

Landscape Long-Form Video

YouTube, Bilibili, and more.

Image and Text Content

RedNote, Instagram, Pinterest, LinkedIn, Facebook, X/Twitter, Threads, and more.

Long-Form Articles

WeChat Official Accounts and similar publishing channels.

🎥 Vertical Short-Form Video

Best for 9:16 vertical videos, including Shorts, Reels, and other short-form formats.
Reference data: Average organic reach is approximately 3.5% on Instagram and 1-2% on Facebook. Short-form video usually reaches more users than image and text posts.

📺 Landscape Long-Form Video

Best for in-depth 16:9 videos, tutorials, and knowledge-sharing content.

🖼️ Image and Text Content

Best for visually engaging posts that combine images and copy.
LinkedIn content tip: Company Pages generally have lower organic reach. Document and image carousels often perform better than external links or videos, while personal profiles usually reach more users than company Pages.

📝 Long-Form Articles

Best for detailed articles with high information density.
WeChat Official Account tip: Average open rates are approximately 1-3%. Official Accounts are better suited to engaging an existing audience than acquiring users through organic discovery. Combine them with WeChat Channels and communities to improve reach.

📊 Content Strategy Recommendations

Based on platform characteristics, consider this content mix:
  • 🎥 Short-form video: 60%
  • 🖼️ Image and text content: 20%
  • 📺 Long-form video: 15%
  • 📝 Long-form articles: 5%

Create Once, Distribute Across Platforms

Core content:
  1. Create a 9:16 vertical short video lasting 15-30 seconds.
  2. Add embedded subtitles and open with a strong hook.
  3. Keep the content useful and information-dense.
Distribution strategy:
  • Short-video platforms: Publish directly to Douyin, Kwai, WeChat Channels, TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts.
  • Image and text platforms: Extract key video frames, add written highlights, and publish to RedNote, Pinterest, LinkedIn, Instagram, Facebook, X/Twitter, and Threads.
  • Long-form content: Turn in-depth material into an article for WeChat Official Accounts.

🚀 Aitoearn Management Capabilities

With Aitoearn, you can efficiently manage content publishing and data analysis across all social media platforms.

Intelligent Content Adaptation

Automatic Format Adjustment

Adjust content formats for each platform to improve presentation.

Smart Size Optimization

Adapt images and videos to platform size requirements without manual cropping.

Smart Tag Recommendations

Recommend relevant hashtags based on each platform’s characteristics.

Unified Management Center

One-Click Multi-Platform Publishing

Publish to multiple platforms at once and reduce repetitive work.

Content Calendar Sync

Manage publishing schedules in one calendar and maintain a consistent cadence.

Unified Data Dashboard

Review performance data and reports for every platform in one place.

Platform Optimization

Smart Algorithm Adaptation

Adapt content to different recommendation systems.

Optimal Publishing Time

Analyze audience activity and recommend suitable publishing times.

Personalized Engagement

Build engagement strategies suited to each platform.

Get started: Choose the platforms that fit your goals and manage them with Aitoearn. Contact customer support if you need help.