> ## Documentation Index > Fetch the complete documentation index at: https://docs.aitoearn.ai/llms.txt > Use this file to discover all available pages before exploring further. # Advertiser Guide > Publish tasks to gain exposure, engagement, and potential customers through creators. ## Important Notes * Define the goal first: exposure, engagement, followers, comment feedback, or lead generation. * Clear requirements help creators execute accurately and improve the likelihood of achieving the expected result. * Set a reasonable maximum payout for CPM and CPE tasks to control campaign costs. ## Promotion Task Guide Use promotion tasks to promote a platform, product, campaign, or piece of content and gain exposure, visits, and potential customers. 1. Open the Task Marketplace, switch to the advertiser role, and click **Create Task**. Create a promotion task 2. Select a promotion task and configure the platform, content type, price and quantity, task title, and eligibility requirements. Configure a promotion task * The content type can be **Specified Content** or **Original Content**. For specified content, first create drafts from Content Management. The example below uses an image-and-text draft. After generating it, select the corresponding draft folder in the task. Select a draft for specified content * Set the task budget, confirm the details, and click **Publish**. Set the promotion task budget Publish the promotion task 3. After publishing, open the task card to review completion and promotion quality. You can also edit or unpublish the task. Review the promotion task ## Like, Save, and Comment Task Guide Use these tasks to increase likes, saves, shares, and other engagement on specified content so it is more likely to reach the target audience. 1. Open the Task Marketplace, switch to the advertiser role, click **Create Task**, then select the like, save, or comment task under **Engagement**. Configure the title, post link, requirements, price and quantity, engagement actions, and eligibility requirements. Configure a like, save, or comment task Set engagement task requirements 2. After publishing, open the task card to review completion and engagement quality. You can also edit or unpublish the task. Review the engagement task ## Follow Task Guide Use follow tasks to grow an account's initial audience and support continued contact with potential customers. 1. Open the Task Marketplace, switch to the advertiser role, click **Create Task**, then select **Follow** under **Engagement**. Create a follow task 2. Set the task title, account link, platform, price and quantity, and eligibility requirements. 3. After publishing, open the task card to review completion. You can also edit or unpublish the task. Review the follow task ## Other Task Guide Use other tasks for custom actions such as form submissions, product trials, feedback, or joining a community. 1. Open the Task Marketplace, switch to the advertiser role, click **Create Task**, then select **Other** under **Engagement**. Create another task type 2. Set the task title, requirements, price and quantity, and eligibility requirements. 3. After publishing, open the task card to review completion. You can also edit or unpublish the task. Review another task type ## Comment Task Guide Comment tasks are currently available only to Enterprise members. After upgrading, you can create comment tasks that direct users to comment on specified content. Scan the QR code below to contact customer support for more information. Want more enterprise features? Complete the [Enterprise User Survey](https://wj.qq.com/s2/26437280/dd30/). WeChat customer support QR code ## FAQ ### How can I reach potential customers more effectively? Clearly describe the industry, target audience, pain points, and use case, and provide a direct website, form, or consultation entry point. ### Why is no one accepting my task? Simplify the requirements, increase the reward, provide examples, or use recommended drafts to reduce the work required from creators.