> ## Documentation Index
> Fetch the complete documentation index at: https://docs.aitoearn.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Getting started with Aitoearn analytics

> Measure post performance, build custom reports and gain insights.

Data‑driven decisions are key to social success. Aitoearn analytics helps you understand performance and optimize strategy.

You can view a cross‑channel overview at a glance or dive into a single platform in depth.

<img src="https://mintcdn.com/aitoearn/-SmIcWfrompVOU6z/photo/data_center.png?fit=max&auto=format&n=-SmIcWfrompVOU6z&q=85&s=8e4d985306ee0ac59c6f9e3c7b018d27" alt="Data center overview" width="1874" height="942" data-path="photo/data_center.png" />

*Aitoearn analytics data center*

## Core features

### Unified analytics dashboard

Our Home view consolidates all channels into one place. It’s the first screen you’ll see when you open the Analyze tab.

Key highlights:

* Real‑time updates
* Multi‑dimensional metrics
* Cross‑platform comparisons
* Visual charts

### Cross‑platform content comparison

Compare how the same content performs across platforms to learn:

* Platform differences (e.g., not great on TikTok but great on YouTube due to different audiences)
* Best publishing times
* Format optimization per platform

## Quick start

1. Open Analyze
   * Log into Aitoearn
   * Click the **Data** tab in the nav
2. Choose your scope
   * All platforms: aggregated performance across channels
   * Single platform: deep‑dive into one network
3. Pick a time range
   * Day, week, month, quarter
   * Compare trends over time
4. Export reports
   * Generate professional reports
   * Export in multiple formats

## Key metrics

### Engagement

* Likes, comments, shares
* Engagement rate
* Reach

### Audience

* Follower growth
* Geo distribution
* Active hours
* Audience profiles

### Content performance

* Top‑performing posts
* Format effectiveness
* Hashtag analysis